by Jeremy Enns | Jan 19, 2024 | 2024, Blog, Podcast Strategy
There’s a quote from famed Venture Capitalist, Marc Andreessen that I can’t stop thinking about in the context of podcasting. “The only thing that matters is getting to Product-Market Fit.” The advice is directed at early-stage founders building companies on the...
by Jeremy Enns | Jan 18, 2024 | 2024, Audience Research, Blog, Podcast Strategy
Most people don’t know about it, but there’s a remarkably simple test you can perform to assess your show’s growth potential. The setup is this: Find someone who by your assessment should love your show, but currently knows nothing about it Speak to them...
by Jeremy Enns | Jan 17, 2024 | 2024, Attraction, Blog, Differentiation
Ramit Sethi had been writing about personal finance since the early 2000s. He’d published thousands of articles to his blog, I Will Teach You To Be Rich. He’d written a NYT bestselling book of the same name. And he’d built up an audience of hundreds of thousands of...
by Jeremy Enns | Jan 16, 2024 | 2024, Attraction, Blog, Podcast Strategy
A few weeks ago, I came across an ad in a well-known podcast industry publication for a new-ish tech company in the podcasting space. The company was a new sponsor of the publication and as part of their sponsor package, received a number of targeted shoutouts, both...
by Jeremy Enns | Jan 8, 2024 | 2024, Blog, Podcast Strategy
One of the hardest things about marketing is this: There’s no one-size-fits-all approach. Cut and paste the tactics that are wildly effective for someone else onto your show, product, or business and they rarely get anywhere close to the same results. If you’ve ever...
