by Jeremy Enns | Jul 1, 2024 | 2024, Blog, Retention
On the surface, Harry Potter— perhaps the most successful story of our time—is about a young wizard’s struggle to defeat the most powerful (and evil) wizard in history… and avenge his parents in the process. It’s a fantastic premise, as is the world built up...
by Jeremy Enns | Jul 1, 2024 | 2024, Blog, Podcast Strategy
As far as corporate buzzwords go, “Innovation” is surely one of the best. The reason, I think, is that every company knows that if they want to stand out and stay relevant, they need to innovate. But when it comes to the actual innovation… Well, let’s just say...
by Jeremy Enns | Jun 21, 2024 | Podcasts
Podcasting is the single best way to nurture your audience and prime them to buy from you. But when it comes to actually making the sale… well, we all know how hard it is to get listeners to take action. That’s where email comes in. When paired together and used...
by Jeremy Enns | Jun 20, 2024 | 2024, Attraction, Blog, Packaging
Of all the skills necessary to grow a podcast, few are more important than your ability to write episode titles. Your titles are the single data point most listeners will use to decide whether or not to click play on their episode. As such, improving your titles is...
by Jeremy Enns | Jun 17, 2024 | 2024, Attraction, Blog, Podcast Strategy, Retention
Podcasting has a discoverability problem. But it’s not the problem everyone thinks it is. The problem isn’t related to tech platforms finding more efficient ways to get more relevant content in front of potential listeners. If it was, 90% of all YouTube views—driven...