by Jeremy Enns | Nov 2, 2022 | 2022, Blog, Episode Structure, Retention
The US version of the Office had a problem. They were six episodes into their pilot season and on the brink of cancellation. To this point, they’d modeled everything in their show on the hit UK version of the show, including their main character, Michael Scott, played...
by Jeremy Enns | Oct 26, 2022 | 2022, Blog, Process, Systems
Not long ago, I hit a wall. It’s not surprising, really, in hindsight. At the time, I was publishing two newsletters, a long-form Twitter thread, and four Quick Podcast Tips every week. From a content creation perspective alone it was a lot. But that was just the...
by Jeremy Enns | Oct 19, 2022 | 2022, Audience Development, Blog
As podcast creators, our shows often based around a big goal or grand vision for how to make life better for a specific group of people. That vision might be a refinement or improvement on the way things are currently done or a complete uprooting of the existing...
by Jeremy Enns | Oct 12, 2022 | 2022, Blog, Retention, Sales & Monetization
I think it’s safe to say that if you’re currently perusing your a website dedicated solely to podcast marketing and growth, your show is one of your life’s current priorities. Producing a show on a consistent basis is a near-all-encompassing labour of love...
by Jeremy Enns | Sep 7, 2022 | 2022, Blog, Differentiation
While Apple has produced a number of iconic ad campaigns over the years, one of the most memorable is surely the “I’m a Mac/I’m a PC” series. In the ads, PCs were personified by a hapless (if friendly), doughy middle-aged office worker. Macs on...
