by Jeremy Enns | Sep 12, 2024 | 2024, Blog, Mindset
There’s this one line from a blog post by writing educator David Perell that I’ve thought about almost every day since I first read it several years ago. “Your work is done when it looks so simple that the consumer thinks they could have done it, which means they...
by Jeremy Enns | Aug 29, 2024 | 2024, Case Study
If there’s one practice that is central to the eventual success of your marketing, your show, and your business it’s experimentation. From marketing tactics and strategies to episode formats, show concepts, titling (at both the show and episode levels), show...
by Jeremy Enns | Aug 16, 2024 | Podcasts, Roast My Podcast
Chances are, your show isn’t the biggest or the best in your niche. You don’t have the budget to outspend the big shows, nor the production team to put out a higher production show. So what do you do? Is it even possible to compete or should you pack it now and save...
by Jeremy Enns | Aug 9, 2024 | Podcasts, Roast My Podcast
Word of mouth can be one of the biggest sources of podcast growth. But in order to benefit from listener recommendations, you need to make it easy for them to share by giving them the language and eliminating potential confusion and reputational risk. In this roast,...
by Jeremy Enns | Aug 2, 2024 | 2024, Blog, Retention
If there’s one rule that applies to every podcast episode, regardless of genre, format, or purpose, it’s this: Every episode should be structured around a payoff. Payoffs are what make the time spent listening worthwhile… which is what keeps listeners coming back. The...