by Jeremy Enns | Jan 16, 2024 | 2024, Attraction, Blog, Podcast Strategy
A few weeks ago, I came across an ad in a well-known podcast industry publication for a new-ish tech company in the podcasting space. The company was a new sponsor of the publication and as part of their sponsor package, received a number of targeted shoutouts, both...
by Jeremy Enns | Jan 8, 2024 | 2024, Blog, Podcast Strategy
One of the hardest things about marketing is this: There’s no one-size-fits-all approach. Cut and paste the tactics that are wildly effective for someone else onto your show, product, or business and they rarely get anywhere close to the same results. If you’ve ever...
by Jeremy Enns | Jan 7, 2024 | 2023, Blog, Retention
I was talking with a friend who is deeply embedded in the podcast world last week about the current state of podcasting and he said something that stuck with me. “The average podcast just isn’t that good.” To be honest it shocked me. Not because it was wrong. But...
by Jeremy Enns | Dec 11, 2023 | 2023, Blog, Sales & Monetization
There’s an old saying in online marketing circles: “The money’s in the list.” And it’s true. An engaged email list is one of the most valuable assets you can build when it comes to selling your products and services online. There are numerous reasons why email is so...
by Jeremy Enns | Nov 29, 2023 | 2023, Blog, Podcast Strategy
If your dream is to play pro sports, the path is pretty clear. You start by playing recreationally as a kid, perhaps as young as three or four years old. If you’re good enough, as you grow and improve, you continually enroll in ever more competitive leagues. At some...
