by Jeremy Enns | Apr 22, 2025 | 2025, Blog, Podcast Strategy
Last week, I introduced The Podcast Growth Engine model, the framework I’ve been testing and refining for the past couple years with my 1:1 clients. The purpose of the model is simple. Demonstrate the assets your show and business need to: Sell more… With less...
by Jeremy Enns | Apr 21, 2025 | 2025, Blog, Podcast Strategy
One of the biggest issues I see in podcasting is a misalignment of expectations. Specifically, creators who started their shows to grow their businesses… And who believe the best way to do so is grow a big podcast audience. Now, don’t get me wrong, a large audience of...
by Amanda Whitworth | Apr 16, 2025 | Podcast Marketing Trends Explained, Podcasts
Video is changing podcasting, probably forever and probably in ways we can’t predict. But while conversations and debates about the risks and upsides to creators as well as the industry as a whole are inescapable right now, they all seem to be missing the key...
by Amanda Whitworth | Apr 9, 2025 | Podcast Marketing Trends Explained, Podcasts
There’s no shortage of advice to be found on how to grow your audience. But how closely does that advice align with how podcast listeners say they actually find, choose (and abandon) the shows they listen to? It turns out, there are a number of surveys that have asked...
by Amanda Whitworth | Apr 2, 2025 | Podcast Marketing Trends Explained, Podcasts
People make decisions based on the information they have available to them. When it comes to podcast discover, that information almost always consists of just two elements: Your show title and cover art. These two elements, then, are the first and more impactful...