by Jeremy Enns | Mar 9, 2022 | 2022, Blog, Episode Structure
There are two ways to make anything better, including a podcast. The first, and more obvious, is to add something new. More features. More benefits. More bonuses. We often look at the work of others we perceive as more successful and think the difference in results is...
by Jeremy Enns | Mar 9, 2022 | 2022, Blog, Podcast Strategy
There are two ways to make anything better, including a podcast. The first, and more obvious, is to add something new. More features. More benefits. More bonuses. We often look at the work of others we perceive as more successful and think the difference in results is...
by Jeremy Enns | Mar 2, 2022 | 2022, Blog, Podcast Growth
There’s a classic scene in Season 4 of Seinfeld that relates perfectly to how many podcast creators approach their shows. Jerry and George are in a meeting with Russell Dalrymple, President of NBC pitching him a pilot for a TV show Jerry and George are...
by Jeremy Enns | Feb 23, 2022 | 2022, Attraction, Blog, Differentiation
As podcasting becomes more and more crowded, being intentional about your show’s positioning ever more important. If you’re not familiar with the concept of positioning, essentially it explains the space your occupy in an industry or niche relative to your...
by Jeremy Enns | Feb 16, 2022 | 2022, Blog, Packaging
One of the best pieces of marketing advice I ever received was this: “A confused mind always says ‘no’.” When it comes to podcasting, this advice applies most specifically to your podcast’s messaging. Here’s how it works: Clear...
