by Jeremy Enns | Oct 26, 2022 | 2022, Blog, Process, Systems
Not long ago, I hit a wall. It’s not surprising, really, in hindsight. At the time, I was publishing two newsletters, a long-form Twitter thread, and four Quick Podcast Tips every week. From a content creation perspective alone it was a lot. But that was just the...
by Jeremy Enns | Oct 19, 2022 | 2022, Audience Development, Blog
As podcast creators, our shows often based around a big goal or grand vision for how to make life better for a specific group of people. That vision might be a refinement or improvement on the way things are currently done or a complete uprooting of the existing...
by Jeremy Enns | Oct 12, 2022 | 2022, Blog, Retention, Sales & Monetization
I think it’s safe to say that if you’re currently perusing your a website dedicated solely to podcast marketing and growth, your show is one of your life’s current priorities. Producing a show on a consistent basis is a near-all-encompassing labour of love...
by Jeremy Enns | Sep 7, 2022 | 2022, Blog, Differentiation
While Apple has produced a number of iconic ad campaigns over the years, one of the most memorable is surely the “I’m a Mac/I’m a PC” series. In the ads, PCs were personified by a hapless (if friendly), doughy middle-aged office worker. Macs on...
by Jeremy Enns | Aug 24, 2022 | 2022, Attraction, Blog, Differentiation
When it comes down to it, there are essentially two tried and true ways to stand out in your niche and build a following around your podcast. The first is to produce the same content, in the same format, for the same audience that other podcasters are already creating...