Podcast Marketing Courses, Education & Training Programs
Whether you’re a seasoned creator, entrepreneur, or marketer looking to learn the specifics of podcast marketing, or are terrified and overwhelmed by the thought of marketing… but know you need to learn it, our collection of courses and workshops have got you covered.
Podcast Marketing Coaching Community
Podcast Marketing Academy Membership
The Podcast Marketing Academy Membership is our all access podcast marketing membership designed to offer you everything you need to both grow your podcast... and use your podcast to grow your business.
In addition to unlimited asynchronous coaching from Jeremy, the membership features in-depth lessons and step-by-step playbooks on every aspect of growing your show and converting listeners into clients and customers—from show development to episode promotion and product development to sales strategy and more.
Who It's For
Business owners, professional creators, producers & marketers with more than a year of podcasting experience who are looking for full-stack business support related to their podcasts, email marketing, product suite, and business ops.
What's Included
- Unlimited asynchronous coaching
- Our full training library featuring 100+ hours of in-depth podcast training
- Dozens of step-by-step marketing playbooks
- Weekly group coaching calls
- Monthly deep dive workshopping sessions to get direct feedback on your show
- Regular guest expert workshops
- Extensive collection of swipe files & templates
- Access to the PMA Community
Self-Paced Courses
These highly tactical standalone courses offer you specific solutions to some of the most common challenges facing new and experienced podcasters alike.
First500
A step-by-step playbook to getting your first 500 podcast subscribers — without spending a dime or creating an endless amount (or even any) social media content.
Episode Engineering
The simple mechanics behind podcast episodes that snatch & hold attention, keep listeners coming back, and grow your show via word of mouth… all while taking less time and effort to produce.
The Content Strategy Schematic
The 4-tiered content strategy system behind shows that effortlessly (& automatically) convert listeners into customers without a whiff of stress, sleaze, or salesiness… all while producing less content.
The Podcast Growth Engine Model
The “Master Plan” for how to design a high-profit, low-effort content-driven business by blending Creative Craft & Systems Thinking to attract and convert more, better, higher-ticket buyers… all while focusing on the parts of your business you enjoy most.
The Email Engine
A 3-part system for using email to strategically grow both your business and your show… even if you hate writing and have struggled to do consistent email marketing before.
Roadmap to 5-Figure Sponsors
A proven system for finding, pitching, and landing sponsorships that has already earned students hundreds of thousands of dollars in sponsor deals.
Deep Dive Workshops
Based on the core PMA curriculum, each of these 60–90 minute workshops is designed to help you level up a specific element of your podcast marketing strategy in as little time as possible.
Podcast Collaboration Crash Course
Used effectively, strategic collaborations are one of the most effective ways to grow your audience.
This workshop will teach you how to set up winning collaborations including understanding who to target, how to pitch them & what types of collaborations work best to bring in more of your best-fit listeners.
Perfect Podcast Packaging
First impressions matter. And you only get one.
This workshop will help you optimize the single biggest choke point for growth—your show’s packaging (cover art, episode titling, description, and more)—to convert more browsers into raving fans.
Podcast Differentiation Crash Course
A workshop for podcast creators who are struggling to stand out and build a following in a crowded market.
This workshop will teach you how to grow, not by creating a better show than those that already exist, but by creating one that is obviously, unmistakably, unavoidably different.
1:1 Podcast Coaching & Consulting
Sign up for a 1:1 podcast coaching/consulting session to get personalized feedback and strategy from Jeremy, custom-tailored to you, your show, and your business.
2 available/month
Public Coaching Call
If you’re okay with me sharing our coaching call publicly (YouTube, social media, my newsletter) you can book the session at a 50% discount.
4 available/month
Private Coaching Call
If you’d prefer to keep our session 100% confidential, book a private coaching call. The recording will be shared with you and no one else.
Meet Your Marketing Coach
Hi, I’m Jeremy Enns, founder of Counterweight Creative and Podcast Marketing Academy.
Over the past 7 years, my team and I have worked with dozens of high-level business owners, helping them generate over 50 million podcast downloads and millions of dollars in revenue.
In working behind the scenes in a diverse group of businesses, I started to recognize the recurring patterns that separate shows that grow and convert casual listeners into raving fans, clients, and customers, and shows that plateau, falter, and fizzle.
I want to help you put those lessons to work in your show and your business.
“Jeremy is 100% qualified, and I rave about him to everyone I know.
I highly respect him and appreciate his vision. His expertise and field of knowledge is incredible. Seriously.”
– Archana Nayak
My writing on podcast growth is regularly read by creators, marketers, & executives from places like
Along with thousands of indie creators, entrepreneurs, marketers, and producers.
Some Shows I’ve Worked With
What Our Community Says
Identify the Gaps in Your Strategy
Start with our free two-minute assessment to identify the gaps in your marketing that are keeping you from growth.
Plus receive a personalized roadmap of what to do to fix them.
